Survey: Many breastfeeding women are not aware of health benefits for themselves

Breastmilk or liquid gold, as many women often refer to it, is one of the most precious, lifelong gifts a mother can give to her newborn, yet, many mothers are still not aware of the health benefits breastfeeding affords them. According to a survey conducted by David Burnett & Associates for Lansinoh Laboratories, 100 percent of new moms (first-time and experienced) cite health benefits for baby as the number one reason for choosing to breastfeed, but less than half, 44 percent, made the decision to breastfeed based on the health benefits it offers for themselves.
Norwalk Reflector Staff
Jul 25, 2010
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Breastmilk or liquid gold, as many women often refer to it, is one of the most precious, lifelong gifts a mother can give to her newborn, yet, many mothers are still not aware of the health benefits breastfeeding affords them.

According to a survey conducted by David Burnett & Associates for Lansinoh Laboratories, 100 percent of new moms (first-time and experienced) cite health benefits for baby as the number one reason for choosing to breastfeed, but less than half, 44 percent, made the decision to breastfeed based on the health benefits it offers for themselves.

The online survey involved 1,115 pre- and postnatal-mothers.

"The extent to which breastfeeding affects a mother's health is rarely emphasized," said noted pediatrician James Sears, M.D., co-author of The Baby Book, and a member of the Lansinoh Breastfeeding Advisory Board. "Choosing to breastfeed or offering pumped breastmilk gives a baby a healthy start in life and provides a variety of health benefits for mothers, too."

These include:

Lowering the risk of certain diseases.

Lessening stress.

Shedding pregnancy pounds.

Saving money and time.

New and expecting moms can visitwww.lansinoh.com to:

Enter to win the "Lansinoh Win A Dream Nursery" sweepstakes (winner to be announced Dec. 4).

Register for a chance to win a free new Lansinoh double electric breast pump or new Lansinoh manual breast pump (awarded each month).

Learn more about Lansinoh breastfeeding products and "where to buy" information.

Sign up for the new Pre-Natal Nurture Notes, special e-messages received twice a month during the last trimester that focus on preparing for the baby's birth and breastfeeding, or, the popular Nurture Notes, e-messages that provide breastfeeding tips, encouragement and support until the baby's first birthday.